IDEAL

Company Overview

HistoryIdealize. Achieve a goal of our highest aspiration. Keep searching for our dreams turning them into something tangible.So is Ideal. Since 1967 Ideal invests in technology and seeks the customer well-being. Thinking like that, we have conquered our clients from head to toe, developing complete lines of products for skin, hair, nails and pharmaceuticals. Ideal accompanies the market trends and respects the most discerning quality standards investing in research and development, making our products a source of beauty, self esteem and achievement.Ideal works thinking of you and, because of that, does everything to make you feel good. Enjoy and feel what means to be Ideal. Ideal for life. InstitutionalIdeal in its 48 years of existence is constantly growing and counts with a modern industrial park in Nova Lima, emerging industrial pole around Belo Horizonte, having an 188,000 square feet plot and installed capacity of 50 millions of unities per month, plus the Distribution Center in Sao Paulo. The company has excellent facilities being a reference in the national cosmetic sector, generating more than 450 jobs, both direct and indirect, taking its share of social responsibility by the Country and its welcoming citizens. The new facility allows Ideal to develop products, improve formulas and the entire line of treatment. IDEAL serves all national territory and signs various brands surpassing 165 products. The quality of Ideal products reflects the care and concern with the modern consumer daily needs. The variety of new products meets the most meticulous customers demands, simplifying the daily beauty dealings.Our attention is not restricted to the manufacturing of products Ideal. The implanted distribution and logistics network allows the company to ensure fast and safe delivery of the orders. The constant effort in the execution of all processes from raw material selection to the delivery at the sales points is what enables us to offer the best cost-benefit in the market, focused on the principles of quality, price and service, aiming the plain satisfaction of the Ideal customer. Beyond all our concern with the customers, employees and suppliers, Ideal works with environmental responsibility. Our factory is equipped with an internal wastewater treatment system and through this system all waste resulting from the manufacturing processes is treated before being released to the public sewer system. The solid residues such as paper, plastic, metal are collected and sent to be recycled and reused. Social ResponsibilityAware of our social responsibility, we ensure our commitment with ethics and economic development, starting inside the company. Using sustainable management tools, we grant our contributors, employees and families with benefits, going through the local community and reaching the society as a whole. Ideal Cosmeticos (Ideal Cosmetics) support, with actions, donations and social projects of child and adolescent defense, ABRINQ Foundation Brazilian Association of Toys Producers in favor of the society education, awareness and consciousness.Ideal Cosmetics is a family business for over 47 years and one of the biggest cosmetics operation in Brazil. We are leading producers of many beauty categories including:- Nail: nail polish removers (1st Brazilian brand), nail care products, full line of nail treatment products for professional and retail markets- Skin: skin care products (mass and semi-prestige market), body lotion, scrub, oils- Spa: full Spa products line for all kinds of treatments- Hair: bleaching powder, peroxide, split ends restorer, other- Home fragrance: home spray fragrances- Other: over 200 cosmetic products with a half-century expertiseOur company if fully GMP certified and we are truly looking for long-term business partners to cooperate. Not only that we can manage any Private Label project in our factory.